Swim, Bike, Run: A Business Plan

I have a friend who has completed multiple Ironman competitions (7 of them, I believe).  For those not aware, an Ironman competition is a triathlon organized by the World Triathlon Corporation.  It consists of a 2.4-mile swim, a 112-mile bicycle ride and a marathon 26.2-mile run, done in that order and without stopping.  It is … Read more

Having a Capital Time

Capital letters are special things.  They mark the beginnings of sentences.  They show proper nouns are distinct from other nouns.  They help differentiate a title from a sentence and an acronym from a word.  All sorts of magic!  In contracts, they have an additional job:  They show that a term is defined somewhere within that … Read more

Location, Location, Location

One provision often found at the end of a contract discusses jurisdiction, venue, and choice of law. It is one of those paragraphs that you probably skipped over and maybe  even called boilerplate. But, guess what, it could matter a whole lot if the parties get involved in a lawsuit. First, let’s talk about jurisdiction. … Read more

Make It a Triple (or Not)

When signing a commercial lease, it is very important to know what is included as part of the rent payment and what additional payments may be due.  Often tenants go into a lease negotiation with a belief that as long as they are paying their base rent, everything is covered.  However, that may not be … Read more

Look Before You Leap

Intellectual property tends to be a land of first come-first serve.  Patents are only awarded to inventions that are new and non-obvious, which means your invention isn’t the logical next step based on what is already out in the world.  Trademark protection looks at what marks potential customers have come into contact with in connection … Read more

Not So Secret Agent Man

When setting up a company, whether it is an LLC, corporation, non-stock corporation, or any of the other options, we always need to include the identity of the company’s registered agent in the Articles of Incorporation and Annual Report and update that information if it ever changes.  Each company (again no matter what kind or … Read more

Don’t Cut, Paste then Pay

Photo: © 2008 flikr, flikr2639, licensed by Creative Commons You are looking for a nice photograph to take your website from “meh” to “yeah!”  After tooling around, you find the perfect one on someone else’s website.  It has everything you could hope for in a photo.  It is pretty, professional, and just the right amount … Read more

Spotlight on Suppz.com

As you drive though the green, rolling hills in the farmland in southwestern Wisconsin, you pass through small towns that proudly tout their local high school’s last state championship. In these towns, you find a lot of small businesses from ranging cafes to farm implement stores. If you enter Fennimore on Highway, if you look … Read more